Marketing Strategy Development
Stop guessing and start making conversions with the proper marketing strategy.
Schedule A CallBuild a Marketing Strategy beyond what your business sells. LFTD helps rapidly build your marketing strategy to start targeting the right customers, with the right offers, at the right place, at the right time.
Schedule A CallReal Marketing Research
Our Fractional CMO gathers insights about your target audiences, competitors, and industry trends, to guide your marketing strategy.
Messaging & Branding
We work with your organization to develop messaging and branding that resonates with target audiences and aligns with your values and mission.
Defining & Measuring Goals
We help set SMART goals and objectives for your organization's marketing and help measure and analyze the results of marketing efforts.
Marketing Strategy, Development & Implementation
Know who you’re hiring to lead your marketing. We offer one Fractional CMO - Walt Conrad, a proven marketing leader with over a decade of experience driving growth.
Step 1: Market Research Analysis for your business
Our Fractional CMO gathers valuable insights about your target market, competitors, and industry trends. Some specific benefits of market research analysis include:
- Identifying opportunities and threats
- Understanding target audiences
- Evaluating competitors
- Improving decision-making & direction
Step 2: Developing Your Marketing Messaging & Branding
Your unique marketing messaging and branding is an important part of marketing strategy development because it helps you communicate your value the most qualified target audiences. Our Fractional CMO helps you establish your unique identity in any market.
- Identify your target audience(s)
- Clearly define your Value Proposition.
- Establish brand positioning with customers
- Develop key messaging & brand identity
Step 3: Marketing Objectives, Implementation, & Evaluation
By defining goals from the beginning, your business will be able to easily check a “dashboard” of relevant metrics for your unique marketing strategy. We’ll check progress towards your goals and make adjustments to strategy as needed.
- Setting SMART goals for your marketing strategy
- Identifying relevant KPIs to measure performance
- Using simple yet state of the art analytics tools
- Analyzing and interpreting results and findings
- Optimizing and adjusting your marketing plan
- Communicating findings to stakeholders
It’s Time to Talk
About Growth
Let’s see if this is a good mutual fit. Reach out for a free marketing consultation. You’ll speak 1-on-1 with Walt — our founder and Fractional CMO — and discuss.